Strategic Management free online course


Learn how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.

Strategic Management

Information about the course:

  • Length: 5 Weeks
  • Effort: 3 – 5 hours per week
  • Price: FREE
  • Institution: IIMBx
ProviderIndian Institute of Management Bangalore
Course teacherVasanthi Srinivasan
certificateYES with fees

In this business and management course, you will develop a strong understanding of how firms compete by learning about important analytical approaches that underlie business strategy.

This course will show you how a business views itself in its “totality” and in the context of its environment. The course will be taught from the perspective of a manager or chief executive officer (CEO).

This course aims to equip you with a good understanding of:

  • What managing a firm strategically implies?
    • How one analyzes the industry in which a firm competes?
    • How does a firm create competitive advantage?
    • How does a firm sustain its competitive advantage?

What you’ll learn :

  • Industry and competitive analysis
  • Resource and competency analysis
  • Analysing strategy across corporate and business levels


Week 1: Introduction to Strategic Management Week 2: Analyzing the External Environment Week 3: Analyzing the Internal Environment Week 4: Competitive Positioning Week 5: Managing the Multi-business Firm.

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